PITTSBURGH / April 14, 2021 - The University of Pittsburgh Athletics and Dynamic Pricing Partners (DPP) have entered in to a five-year landmark agreement designed to maximize Pitt Football season ticket holder value at Heinz Field.
Using DPP's analytics-based approach to pricing, the partnership will stabilize the secondary ticket market and ensure ticket price integrity for all Panther home football games. Deputy Athletic Director, Christian Spears, has led the way at Pitt Athletics with unique partnerships always focused on adding fan value such as the Great Lawn tailgate area and the new Pitt Panthers Team Store. Pitt Football’s loyal season ticket member base will continue to receive the best value on their tickets.
For over 10 years DPP, the best-in-class pricing, analytics, and ticket distribution technology company has worked alongside over 75 college athletics departments providing proven, innovative solutions to maximize revenue and attendance. Analyzing trends from hundreds of thousands of ticketing and attendance data points and drawing upon its own considerable experience, DPP has developed a comprehensive distribution and pricing plan that leverage their industry best-practice pricing models while driving value for Panther fans.
“The value we provide to a season ticket holder is critically important to Pitt Athletics,” said Spears. “Being a season ticket holder shows true pride and dedication to Pitt Football. In the past, we have seen the value of our tickets fluctuate greatly on the secondary market. Our goal with this partnership is to more effectively manage that available ticket inventory.”
“Working with Christian and his team, for the last three years, has provided us with a thorough understanding of what’s important to the University and the fan base,” said Jonathan Marks, Chief Executive Officer of Dynamic Pricing Partners. “Christian and Pitt Athletics want to be at the forefront of trends in ticketing, and we look forward to executing on their vision.”
Pitt Football season tickets are now on sale. Fans can purchase full seven-game season ticket packages for as low as $175, while lower bowl seats are available starting at only $205. Flexible payment plans are available. For more information, call (800) 643-7488.
The Panthers will host seven games at Heinz Field, including four pivotal ACC contests. The home season highlights include:
· Pitt Football will host three foes that finished last season among the nation's Top 25 teams: College Football Playoff participant Clemson (Oct. 23), Miami (Oct. 30) and North Carolina (Nov. 11). The Tar Heels will visit Heinz Field for a nationally televised Thursday night contest.
· Following a one-season hiatus, Pitt Football will resume its series with ACC Coastal Division member Virginia (Nov. 20).
· The Panthers open the season on Sept. 4 against FBS independent Massachusetts. Pitt Football hosts additional non-conference opponents Western Michigan (Sept. 18) and New Hampshire (Sept. 25).
Pitt Football Season Ticket Holder Benefits include:
· 7-month payment plan
· Best seat locations available
· Lowest per-ticket price
· Personal account manager
· First access to additional single game tickets
· Access to away game tickets
· First access to Bowl Games
· Ticket exchange program
· Opportunity to purchase parking passes
· Panther Club Members receive 15% at the Pitt Shop
About Dynamic Pricing Partners:
Dynamic Pricing Partners is an industry-leading pricing, analytics, and ticket distribution technology company providing data-driven solutions to teams, venues and organizations across the collegiate and professional sports, and live entertainment landscape. Dynamic Pricing Partners leverages data and proprietary models, along with extensive resources and relationships throughout professional and collegiate sports to provide data-driven, ticket strategy and revenue-generation solutions for venues, teams, and live events. Founded by Jonathan Marks in 2009, Dynamic Pricing Partners was acquired by best-in-class sports and entertainment consulting firm, Elevate in 2021. For information on Dynamic Pricing Partner’s data-driven strategies and offerings for rights holders, click here or follow them on Twitter (@DynamicPricing1) or LinkedIN.
About Pitt Athletics:
The University of Pittsburgh's intercollegiate athletics history dates back to 1869, when the university began to field a baseball team. Today, Pitt sponsors 19 varsity sports-nine men's teams and 10 women's programs-with more than 475 student-athletes vying for conference, regional and national honors. All varsity sports teams compete as members of the Atlantic Coast Conference (ACC), with the exception of gymnastics, which competes in the East Atlantic Gymnastics League (EAGL). The Panthers' rich athletics history includes national championships in football (nine) and basketball (two). Pitt also boasts Olympic gold-medal performances in track, and silver and bronze medals in diving and basketball.
